social norm

Ellickson used in OWL: 3 criteria, pattern, aspirational statements, sanctions.

Pattern Statements Sanctions What we'd call it Comments
+ + + NORM You should stand behind your product
+ + - Convention? Bring wine when you come to dinner
+ - + ?? ??
+ - - Habit Fork in right hand
- + + Perverse? Behavior varies but people talk about it as if not and react to "violations"
- + - Hollow value People claim something ought to be so, but behavior varies and no one ever does anything. Speed limits up to a point?
- - + Unspoken perverse value Behavior varies, nobody articulates a standard, but beyond some threshold, behavior engenders response
- - - Irrelevant Nuttin'
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